effective blogging strategies

Effective blogging strategies

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As a blog­ger you sure­ly need effec­tive blog­ging strate­gies that you can use on you blog. Have you tak­en the time to look at how blog­gers do it? I mean how they man­age to pro­duce so much qual­i­ty con­tent on reg­u­lar bases?

Well, I believe you are also look­ing to be one of those top blog­gers who can mas­ter blog­ging. Per­haps even turn it into a career, but you can’t do that if you don’t have cor­rect strate­gies.

Blog­ging can be a great way to express your views but it can also be a good way to make mon­ey online. You might need to learn a lot before you start mak­ing mon­ey with your blog though.

Well on this posts I’m going to share some good effec­tive strate­gies that will help you. I wish I know some of this strate­gies when I start­ed my first blog.

This effec­tive blog­ging strate­gies would have helped my blog to be one of the best blogs in my niche. This is why I had to share them with you so that you can stand out.

Effective blogging strategies that your should use on your blog for it to succeed:

Pick a topic

The first step to a suc­cess­ful blog is to pick a top­ic that you will be able to pro­vide con­tent for. The aim of pick­ing a niche is so that you can build a blog that your read­ers will find val­ue in it.

And also it will keep you focus on one niche or up to three relat­ed nich­es that your read­ers can find use­ful.   Most blog­gers do well in top­ics that they are inter­est­ed in, and you might be one of them.

Instead of choos­ing a top­ic for the sake of mak­ing mon­ey rather focus on your inter­ests and pas­sion. Those two things will give your many rea­sons to start writ­ing qual­i­ty con­tent.

Provide value

When­ev­er writ­ing your posts you should write con­tent that will pro­vide val­ue to your read­ers. If you write your blog posts for the sake of writ­ing then you will loose read­ers.

Good valu­able con­tent is always appre­ci­at­ed by most peo­ple. So when you write your posts write con­tent that will help some­one. As you grow your blog you will find more read­ers that will be your every day read­ers.

The aim is to find more read­ers and help as many peo­ple as you can. Your blog will grow just by pro­vid­ing val­ue in your con­tent. Even though search engines opti­miza­tion will be required you still need to keep your read­ers by pro­vid­ing val­ue.

If peo­ple come to your blog but can’t find some­thing that will could help them in any­way they will leave.

Pic­ture all the blog­gers that you are fol­low­ing. I believe there there are few top blog­gers that you fol­low. Do you fol­low them sake of fol­low­ing or because you get val­ue in their con­tent?

That’s right, I believe you are fol­low­ing blogs because they pro­vide some­thing that some blog­gers cant. You should also use the same approach. Learn from them so that you can be able to pro­vide val­ue in your blog posts.

Give quality post like the length 1000+ words

Usu­al­ly when it comes to qual­i­ty blog posts we talk about the length of the post. A long post with more con­tent always goes a long way.

A 1000+ words post does bet­ter com­pared to a 300 words blog post. Which is why you should tar­get long posts con­tent in most case.

Most short posts rank very low on Google search engine. They also rank low on oth­er big search engines like Bing, Yahoo and more.

Most posts that do well are long posts, they tend to do well in search engines. Some of search engine algo­rithms penal­ized low qual­i­ty con­tent or dupli­cate con­tent.

Google released an update in Feb­ru­ary of 2011 called Pan­da Update. This update’s major pur­pose is to penal­ize low qual­i­ty con­tent, dupli­cat­ed con­tent or thin con­tent which is cre­at­ed for SEO pur­pose.

No mat­ter what don’t write con­tent for pur­pose of search engine rank­ings because they will get you. You will end up get­ting low­er on the SERP’s.

Look at most major blogs you will see that the long con­tent blog­ging strate­gies are uti­lized. If you want your blog to be one of the big blogs the you should write long con­tent.

Remem­ber your long con­tent should be incor­po­rat­ed with qual­i­ty con­tent, con­tent with val­ue. When choos­ing a top­ic go deep­er into it and explain every­thing you can about. One of the things that would help you is to do a prop­er key­word research and com­peti­tor analy­sis.

What’s good about qual­i­ty con­tent is that it can help you get traf­fic to your web­site. This is why search engines val­ue long qual­i­ty con­tent.

High Quality images

Images play major role in blog­ging and they should always be includ­ed in your arti­cles. But low qual­i­ty images are not accept­ed. There’s no excuse for low qual­i­ty images in blog­ging.

If you want your blog to be attrac­tive and get more read­ers you should put more time in high qual­i­ty images.

Blog posts that have good qual­i­ty images are more like­ly to have a num­ber or read­ers than those who don’t. In most cas­es peo­ple loose their qual­i­ty image res­o­lu­tions when com­press­ing their images. Yet there are many soft­wares that will help you keep your image res­o­lu­tion.

Is very impor­tant to keep the qual­i­ty of your images as clear as pos­si­ble. Image are behind videos in terms of bring­ing traf­fic to web­sites. They rank high on search engines images rank when opti­mized.

So even if you have an image if it’s qual­i­ty is low you might still not get clicks on it. You should focus on high qual­i­ty images and opti­mize them. Include the key­words on the alt tag and the descrip­tion, and name it accord­ing­ly.

Constant content update

A some blog post con­stant­ly requires con­tent update, this might be because you of the top­ic your chose. It might hap­pen that you chose a top­ic that would require you to keep on updat­ing some of the posts with fresh updates.

A blog on it’s own requires updates so that it can do well in search engines. I believe you have already heard that search engines love con­tent, so keep­ing your blog updat­ed keeps it active.

This does not work for search engines only, even human beings would love to see your blog active. So if you neglect your blog, your read­ers will also neglect it.

Set your self some time to look at old­er posts as well, check which ones need an update. Work on upgrad­ing it and repub­lish it. Some posts my need extra con­tent, if your research was short and you have found extra info.

You can just go back to those post and add the new info that you have found. In some cas­es is bet­ter to cre­ate a sec­ond post, which is like a con­ti­nous post of the first one.

Cre­at­ing a con­ti­nous posts with a slight­ly dif­fer­ent key­word might be a bet­ter option. This post can also rank on it’s own. The more you update your blog, it will be easy to rank high on Google and you will receive traf­fic.

Text formatting

For­mat your text in man­ner that will allow your read­ers to scan through it. Text for­mat­ting can be anoth­er way to loose read­ers. Peo­ple don’t like read­ing through long clus­tered para­graphs.

So you need to sep­a­rate your con­tent in very short para­graphs. The bet­ter method is to use a 2–3 line para­graphs. Then add some spaces in between your para­graphs.

As you can see in most of my text I apply the same tech­nique, which is why you are able to read through.

Text for­mat­ting also includes sub­head­ings in your blog posts. Sub­head­ings are val­ued by search engines, they empha­sis the impor­tance of the sec­tion.

Anoth­er great strat­e­gy is to use 20 word sen­tences in your con­tent writ­ing. Longer sen­tences tend to end up con­fus­ing for most read­ers.

So keep them short and sim­ple to read, it adds a bit of spice on your blog. Any­way if you are using the yoast seo plu­g­in you will see that read­abil­i­ty is impor­tant.

This word­press plu­g­in is good when it comes to for­mat­ting your con­tent. By fol­low­ing it you will be able to for­mat your con­tent in a cor­rect way.

Blog on daily or weekly bases or find what works for you

Decide how many blog posts do you want to pub­lish after how long. You can pub­lish one post every­day but this will take most of your ener­gy.

Pub­lish­ing one post per day might also result in non-qual­i­ty posts. Instead of pro­duc­ing small posts a day you would rather write two long arti­cles a week. That would give you qual­i­ty posts that will be appre­ci­at­ed.

But the most impor­tant thing is to find a method that works for you. If you do have time to write show posts every­day then that can also work.

The only thing that you must make sure of is to be con­sis­tent so that you don’t keep your read­ers wait­ing. When your read­ers get use to read­ing one arti­cle from on dai­ly base they would want to do it all the time.

So if pos­si­ble make sure you can keep up with dai­ly post. Or just start blog­ging a few times a ways, two times of three times would still be ok.

Plan your blog post in advance

Hav­ing too many blogs to write can be over­whelm­ing, but if you plan them in advance you can do a good job. You need to plan your posts few weeks before you start writ­ing.

The best way to plan your posts is to do it a month before, you should write the title of the posts that you are going to write the fol­low­ing month.

If is April then you should start plan­ning two weeks before the month of May the posts you are going to write. This gives you more time to pre­pare all the posts for the next month.

You can even start doing your research for the first two or three posts that you are going to write. This will keep your blog posts sched­ule in order and you will be able to pub­lish them on time.

Include internal links

You should link your blog posts when cre­at­ing them. Links help search engine crawlers to nav­i­gate your blog eas­i­ly. Includ­ing inter­nal links is con­sid­ered a good seo strat­e­gy by search engines.

Inter­nal link­ing will give you more points on Google, the more links you have the bet­ter for your posts. You can also include the most impor­tant links of your blog in the head­er or side­bar sec­tion.

Inter­nal links are also good for users, they make it easy for them to nav­i­gate your blog. Most users would like to more from page to page. So if they don’t find links they could leave your blog.

Use simple English

Some peo­ple think when blog­ging you should use tech­ni­cal jar­gon lan­guage. But in hon­est fact, no, you should write in sim­ple plain Eng­lish.

You writ­ing should be easy to read by most peo­ple. If you use too many bom­bas­tic words, you might loose a lot of read­ers. The aim is to make it sim­ple so that the illit­er­ate ones can be able to under­stand you.

What’s the point of writ­ing some­thing that would be reject­ed by most peo­ple. Blog­ging should be easy and have a clear mes­sage.

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