how to get traffic to your website

How to get traffic to your website : The ultimate guide

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Want­i­ng to know how to get traf­fic to your web­site is one of the most impor­tant things. This include how to get organ­ic traf­fic and paid traf­fic. Your web­site will not sur­vive if it does not receive traf­fic.

This post will cov­er all the meth­ods you can use to get traf­fic to your web­site. I per­son­al­ly use most of this meth­ods to get max­i­mum traf­fic and to grow my sites.

The first thing in get­ting traf­fic is to have a plan, have a clear goal on how much traf­fic you need after how long.

Start planning your traf­fic tech­niques so that when you exe­cute them you already know that they will work.

The aim is to rank high on search engine results pages, SERP’s, in most search engines. Get­ting on the first page of search engines is everyone’s dream.

GET VIRAL TRAFFIC TO YOUR WEBSITE

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Learn how to get traf­fic from:

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What is search engine optimization?

Search engine opti­miza­tion is the tech­nique used to get organ­ic traf­fic to your web­site. You do this with­out hav­ing to pay, but it takes much longer than paid traf­fic. The only great thing is that if you do it right, you can get traf­fic for life.

It takes a bit of work to get there, but if you do it write you can find your self on page one in Google.

Do not wor­ry about oth­er search engines if you get on

page one on Google you will even­tu­al­ly rank high on oth­er search engines.

Is very impor­tant to under­stand how search engines work if you want to get traf­fic to your web­site

Follow this steps on how to get traffic to your website

Do your keyword research

This should be your first step in your jour­ney to get­ting traf­fic. You have to learn how to do key­word research and include rel­e­vant key­words in your con­tent.

This key­words will help in your search engine opti­miz

ation process.

Key­word research is about find­ing the right key­words that peo­ple use to query the search engines. With a prop­er research you will be able to include the rig

ht key­words in your text.

Learn to use some of the free and paid seo tools, some of them include the key­word research tools.

The first tool you can use is the Key­word Plan­ner Tool from Google. Find out which key­words have a com­pe­ti­tion and high click through rate.

They will be easy to tar­get, most of your com­peti­tors might be using the same key­words. So your need to aim on out rank­ing them.

Use Google auto com­plete to find out which key­words most peo­ple search for. Select one focus key­words and some of the remain­ing as sup­port­ing key­words.

The best key­words to go for are the long tail key­words. Long tail key­words such as “how to get traf­fic to your web­site” will give you a high chance of rank­ing.

Start a blog

You might be won­der­ing what is start­ing a blog has to do with get­ting web­site traf­fic. I will explain in this sec­tion.

One of the meth­ods that will help you on how to get traf­fic to your web­site is to start a blog. Include a blog on your web­site, a blog will increase your chances of get­ting traf­fic.

Any­one can learn how to start a blog, if you can not do it your­self then find some­one to help you. Web­sites that have blogs get more traf­fic to sta­t­ic web­sites.

Search engines are always look­ing for con­tent, con­tent cre­ation is like food to search engines. They sur­vive on con­tent and they reward qual­i­ty con­tent.

A blog will make your web­site to be dynam­ic, which is the main objec­tive. Cre­ate and post con­tent on week­ly bases, if you can’t do it on dai­ly bases. At least one a week will be good enough. All com­pa­nies that have blogs on their web­sites show a huge improve­ment of traf­fic.

With a blog you can get organ­ic traf­fic which can ben­e­fit you in a long term.

A great tool that will help you start a good blog is Word­Press. If your web­site is not done with Word­Press con­sid­er review­ing it. It easy to cus­tomize and opti­mize.

It also has great plu­g­ins that can help you with almost any­thing you can think of. So I rec­om­mend start­ing a blog with Word­Press, that’s what most peo­ple use any­way.

Create quality content

The time con­sum­ing way on how to get traf­fic to your web­site is con­tent cre­ation. But no web­site can sur­vive with­out con­tent cre­ation. Con­tent helps search engines to dri­ve traf­fic to your site.

how to get traffic to our websiteThe next thing to do is to cre­ate con­tent that most peo­ple in your busi­ness are look­ing for.  Remem­ber we start­ed with key­word research, right? The key­words you choose to use should be includ­ed in your con­tent cre­ation.

Cre­ate a lot of con­tent, more con­tent brings more traf­fic. You can cre­ate blog posts, ebooks, info­graph­ics, email newslet­ters, slides, social media posts, videos and more.

Basi­cal­ly you will need to com­bine all your inter­net mar­ket­ing strate­gies in one using con­tent.

Find out what your com­peti­tors cre­ate their con­tent then emu­late. You don’t have to copy every­thing as it but to have an idea of how they do it. Learn how to out shine their con­tent cre­ation.

You need to cre­ate qual­i­ty con­tent for peo­ple to find your web­site. We already spoke about start­ing a blog. This means you need need to cre­ate con­tent for your blog or web­site.

Con­tent can be any­thing from text to videos and images. But the best way to start is to write long con­tent with the inclu­sion of key­words.

Focus on writ­ing long con­tent, like 300 words and above. Longer con­tent does well on search engines like Google. It ranks it high espe­cial­ly if it well opti­mized.

It will be easy to include the long tail key­words in a long con­tent. And also cre­at­ing long con­tent is an easy way on how to get traf­fic to your web­site.

In your con­tent writ­ing you should ensure that you apply seo writ­ing tech­niques.

Include images and video in your con­tent, they are good at draw­ing atten­tion. They also rank well in search engine when opti­mized.

Optimize your pages

Which brings us to search engine opti­miza­tion or on page seo. For you to get traf­fic you need to opti­mize all your web pages and posts.

Search engine opti­miza­tion is a method that uses free meth­ods to get traf­fic to your web­site. You should tar­get traf­fic that will spon­ta­neous.

Organ­ic traf­fic is the best traf­fic because is long term. This are the things that you need to opti­mize to get traf­fic to your web­site.

You will need to the Yoast SEO plu­g­in for this or you can use the All In One SEO Pack. Both plu­g­ins are good for on page seo opti­miza­tion.

Opti­mize your home page first, the home page is the first page that peo­ple will go to. Even search engines vis­it your home page quite often. Opti­miz­ing it helps you to get direct organ­ic traf­fic.

Do the following:

Post Title — Choose a title that most peo­ple would click on. Include your long tail key­words in your post title.

Meta tag — Write a 150 words text that include your focus key­word. This what peo­ple will see on the SERP’s page.

Alt tag — Opti­mize your images and videos, name them accord­ing­ly includ­ing your focus key­words.

Body — Sprin­kle your focus key­words in your body thus includ­ing your sup­port­ing key­words as well.

Key­word Den­si­ty — Count how many times you have includ­ed your focus key­word in your text. The appro­pri­ate per­cent­age between 2% and 4%. What ever you do, do not cross over the 4% rule.

Inter­nal links — Inter­link your web­site pages, build links with in your web­site. Find a way to link you pages togeth­er, even your posts. If your posts talk about some­thing relate to anoth­er link them togeth­er. Make it look nat­ur­al so that is easy yo read.

Optimize your social media profiles

Now enhance your inter­net mar­ket­ing strat­e­gy with social media mar­ket­ing. Social net­works are a sure way on how to get traf­fic to your web­site.

Cre­ate and opti­mize your social media pro­files. In your pro­files you should include your web­site URL, it will make it easy for peo­ple to find it.

Choose which social net­works you would like to use. I like to keep only four, which it makes my social media mar­ket­ing strat­e­gy easy to man­age.

Is hard man­ag­ing too many of them so pick at least four and mas­ter them.

My preferred social networks to drive traffic to my blog:

Face­book — The num­ber one social net­work in the world. Which is the num­ber source of social traf­fic. Is easy to post, com­ment, man­age and so on.

Twit­ter — A micro blog­ging plat­form that allow you to post lit­tle mes­sages. Build a twit­ter fol­low­ing and post more often on your wall. Let peo­ple retweet your posts and let them go viral.

LinkedIn — A more busi­ness like social net­work, good to attract busi­ness mind­ed peo­ple or pro­fes­sion­als. You can also cre­ate you pro­file and a busi­ness page.

YouTube — The sec­ond largest social net­work good for cre­at­ing videos and send­ing traf­fic to your site. Opti­mize your YouTube videos and make them rank high. YouTube is a great plat­form for online video mar­ket­ing strat­e­gy, and a great way on how to make mon­ey online.

They can rank high in both YouTube and Google since YouTube is owned by Google.

Here are some of the social media tip that will help you get traffic to your website:

Post on reg­u­lar bases, try post­ing 3 times a day, in the morn­ing, after­noon and at night.

Be con­sis­tent, post in all social net­works around the same time.

Engage with your friends, com­ment on your friends post build a close rela­tion­ships.

Retweet oth­er peo­ple tweets this will make you rec­og­nized by many peo­ple and they will like to con­nect with you.

Include images and videos in your posts, they have a way of bring aware­ness

Mon­i­tor your social media per­for­mance by using social media man­age­ment tools.

Add a social share but­ton on all your blog posts, allow your read­ers to share your con­tent with their friends. This a very sim­ple social media mar­ket­ing strat­e­gy that most web­site use.

Use the off page seo techniques

This is the sec­ond best seo strat­e­gy on how to get traf­fic to your web­site. In fact social media mar­ket­ing falls under the off page seo opti­miza­tion tech­nique. This is  anoth­er seo link build­ing method.

Use as many ways to dri­ve traf­fic to your web­site, you can do so by doing the fol­low­ing.

Search engine url submission

Sub­mit your web­site url to dif­fer­ent search engines. This is actu­al­ly the first step of get­ting traf­fic. Search engines need to know about your site in order to index it.

Do guest posts and blog commenting

An effec­tive way is to know how to pro­mote a blog, guest post­ing is one of them. Build rela­tion­ships with oth­er blog­gers in your niche and ask if they do need guest blog­ger.

Write qual­i­ty con­tent as if you are writ­ing for your self. Do your research before writ­ing that post and share what’s on your heart.

Com­ment on oth­er blog­ging sites in your niche, this brings a lot of good traf­fic. Answer ques­tions in those posts and share your link if you can.

Forum posting

Post in forums, share some of your ideas and tips on forums relat­ed to your busi­ness or niche. Find as many forums as you can pick your best five and be a reg­u­lar.

Fund Sub­Red­dits on Reddit.com and start a top­ic share your expe­ri­ence and every­thing you can about your indus­try.

Directory submission

Also with direc­to­ries, sub­mit your web­site url and write a bit of descrip­tion about your web­site. Include your logo if you have one and upload it.

All of this will help you get back links to your site, which a great off page seo strat­e­gy.

Use classified Ads

It might not be seen as one of the ways on how to get traf­fic to your web­site. Clas­si­fied ads might not be so pop­u­lar amongst many inter­net mar­keters but they still work. Find clas­si­fied ads web­sites and start check­ing which ones you can use to adver­tise your web­site. Include you site url in every ad that you cre­ate.

Use email marketing

The email mar­ket­ing strat­e­gy is one of the sure ways to bring peo­ple back to your web­site. Build a list and find email sub­scribers. Include your site url in most of your newslet­ters.

This will help you on how to get traf­fic to your web­site. Email mar­ket­ing strat­e­gy is also good for some who wants to do affil­i­ate mar­ket­ing an make mon­ey online.

For those of you who have no mon­ey yet to start your email mar­ket­ing you can use free email mar­ket­ing tools. I use MailChimp, you can have up to 2000 sub­scribers on your email list. You can also build your email cam­paigns with this tool.

Make your site mobile friendly

A mobile friend­ly site is no longer an option is a must have. Most peo­ple use mobile devices to surf the web so if your site is not respon­sive you might loss many vis­i­tors. You have to make your web­site mobile friend­ly, so is view­able in all devices.

Install this plu­g­in to make your site respon­sive is called Touchy: A Word­Press Mobile Plu­g­in. It will assist in cre­at­ing your site to be mobile friend­ly.

Anoth­er plu­g­in you need is Accel­er­at­ed Mobile Page(AMP). Is good to increase your site speed on mobile devices.

Increase your site speed

No one has time for a slow load­ing website.As a site own­er you should increase your web­site speed so that your web­site loads fast. If your site loads slow then you can find your­self loos­ing a lot of vis­i­tors.

Install the W3 Total Cache plu­g­in on your web­site dash­board if you are using Word­Press. Acti­vate it and let it do it’s work.

Use the Google Page­Speed Insight to check your page load­ing speed. See what the tool sug­gest you should fix. Fix those prob­lems slow­ly that will help you increase your site speed.

Use paid traffic to drive traffic to your site

I heard to save this one for last. This method can be used by those who have a bud­get set up to do adver­tis­ing. This def­i­nite­ly is anoth­er way on how to get traf­fic to your web­site.

There many ways you can use paid traf­fic to dri­ve traf­fic to your web­site. Pay Per Click is one of them.

Use Pay Per Click Advertising, PPC

You can buy ads on search engines such as Google, Bing and Yahoo. PPC is a search engine mar­ket­ing strat­e­gy that can help you get tar­get­ed traf­fic to your web­site.

What’s good about pay per click is that you only pay when some­one clicks on your web­site link. And you can also tar­get the key­words that you want to rank for.

Paid Social Media Marketing

Most social net­works have the option for you to buy paid traf­fic. It might not give you the exact results of tar­get­ed traf­fic like pay per click but is close.

Face­book has the afford­able social media mar­ket­ing paid traf­fic. You can use Face­book Mar­ket­ing to dri­ve traf­fic to your web­site. Face­book allows you to buy traf­fic, and you can send it direct to your site or blog, from $5 a day.

Twit­ter, LinkedIn, YouTube and oth­ers have the sim­i­lar option. Learn about them and see if you like them or if you afford them.

Conclusion

I home you learned some thing about how to get traf­fic to your web­site. I have cov­ered a lot of things on this post. But I know there are oth­er things that you might know that did not fea­ture on this blog post.

Feel free to share your own opin­ions and if you have any ques­tions regard­ing this post. You are wel­come to ask I would be hap­py to assist you.

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